DMD III Examples: Book Cover
![](http://www.uicdesign.com/DES/images/uploads/mixed/Jekyll_and_Hyde.png)
The animation here highlights the 3-dimensionality of the composition. The sequence enhances the idea of something simple becoming very complex and interleaved over time. Something you can't separate any more.
![](http://www.uicdesign.com/DES/images/uploads/mixed/story-board21.jpg)
In and out movement visually connects to a breathing organism. Full 16:9 aspect ratio is used to place elements which widens the possibilities and creates dynamic.
![](http://www.uicdesign.com/DES/images/uploads/mixed/BookCover-03.jpg)
Here a new meaning is added with animation. The sequential character of the transformation becomes visible. At the same time this clip visualizes one personality taking over (red).
![](http://www.uicdesign.com/DES/images/uploads/mixed/JekyllandHyde-TITLE.jpg)
Animation serves the purpose to clarify/explain/underline an idea.
![](http://www.uicdesign.com/DES/images/uploads/mixed/Eck_BookCover.jpg)
Visualization of sequential transformation is a layer of added meaning. Typography is integrated in the animation (as oppose to being an afterthought). Downward movement is highlighted.
![](http://www.uicdesign.com/DES/images/uploads/mixed/bookcover1.jpg)
Pealing off and revealing something, the idea of the book cover design, becomes more apparent through the means of animation
![](http://www.uicdesign.com/DES/images/uploads/mixed/krang_jekyll_hyde_bookcover.jpg)
Additional meanings are added through animation: Heartbeat rhythm, positive/negative, sequential qualities representing multiple transformations of personalities over time.
![](http://www.uicdesign.com/DES/images/uploads/mixed/jekyll_hyde_compiled_storyboard.jpg)
![](http://www.uicdesign.com/DES/images/uploads/mixed/Ehrhart_Bookcover.jpg)
Additional meaning through animation. Positive/negative shifts visualize shifting personalities. Growth and complexity are connected to more extreme shifts.
![](http://www.uicdesign.com/DES/images/uploads/mixed/brian-bcover.jpg)
Fiery activity in movement symbolize increasing danger over time. Slowly making silhouette shape visible adds interest.