DES 250 Digital Media Design II

Type, Lines, Shapes: Collection of (print) examples



Shapes/Lines are used to highlight pieces of information





Lines are used to organize information as well as visually support number values.





Compositions using lines/shapes focusing on relations and proportions





Example of responsive design for print (different sized ads). Karl Gerstner, around 1960.





Variations of typographic arrangement. No change in format and text size/weight.





Bauhaus Ads ca. 1920





Same information. Composition and shapes alter the meaning and focus/emphasis/hierarchy. Black/white, positive/negative contrast.